PENGARUH CELEBRITY ENDORSER, BRAND IMAGE, KEPERCAYAAN, DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN (Studi Kasus Pada Pembelian Merchandise Bali United Di Gianyar)
Purchasing decision is the final action of consumers Architectural Art based on after searching for information on the products that consumers want.The purpose of this study is to explain the influence of celebrity endorser, brand image, trust, and price to the purchase decision on Bali United merchandise in Gianyar.This research was conducted in G